You should use the Instagram Shop feature if you want your business to grow. In this article, I’ll be showing you the easy steps you will need to turn on your Instagram shopping feature and get the best out of using your Instagram account not just for fun, but also for your business.
Just like the Facebook Shopping feature I gave you in our last article, you can also make use of this wonderful feature to showcase your products to billions of Instagram users. So carefully read this article to know the A, B, C, D of turning on your shop button to generate more sales.
With the shopping feature, you can share feature products through your organic posts and stories or have people discover your products in search and explore.
Instagram Shopping Eligibility
Before you get started with Instagram shopping, you must be eligible for it. And being eligible I mean can you answer “yes” to each of the following questions that start the setting up of your shop process below?.
- Is your business located in a supported market? read the Instagram supported market for shop HERE
- Do you sell physical products?
- Does your business comply with Instagram commerce policies?
- Is your Instagram account a business account?
- Is your account connected to the Facebook page?
Another way to be on the right track in setting up your shop is to connect your Instagram business profile to a Facebook catalog. You can create a new catalog by clicking on this Catalogue creator link or if you need help, you can indicate using the comment box below
Also, make sure you have the latest version of the Instagram app.
Instagram Shop: How To Sign Up For Instagram Shopping
After you have successfully connected your account and the catalog, you can use the steps below to sign up for Instagram shopping.
- Open your Instagram app and go to your “profile settings”
- Tap on the hamburger line and tap on “Business”
- Next, tap shopping (this option will be available if only your account have been approved for Instagram shopping)
- Tap “Continue” and select a product catalog
- Then tap on Done and your account will be submitted for review
The review will take a few days or longer. However, you can visit Shopping in settings at any time to check your review status.
Once your shop has been set up, you can start adding products tags and stickers to your Instagram posts and stories. The whole steps to go about it is easy, you just create a post as you will normally do on Instagram and tap on”tag products” to add from your catalog.
You are allowed to feature up to five products per image or video post and also, you can feature up to 20 products on multi-image posts.
The Shopping feature is also made in such a way that you can go to your old posts on your business profile to ad more shopping tags. These are done to make sure you get more customers, more clicks so that your business can grow and for you to enjoy what online marketing is all about which in this case is on Instagram.com
If you have taken the steps above successfully, then you will be very much good to go with your Instagram shopping. Meanwhile, if you have any questions on this Instagram shop article, feel free to use the comment box below. Also, share this article on your social media account so that others can know about it.